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“Appetite for Change”: the survey’s results

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#Climate Change
PriceWaterHouseCoopers has published the results of its global survey titled, “Appetite for Change”, which has been described as,“the most comprehensive survey of its kind yet completed”. The survey interviewed about 650 executives from 15 countries in order to state the international business community’s view regarding environmental issues, and particularly climate change. The results show that businesses are deeply concerned about emissions reduction in coorelation to their firm.




The polled executives were chosen from the following 15 countries: US, UK, France, Germany, Netherlands, Spain, Sweden, Czech Republic, China, Canada, Russia, Brazil, India, South Africa and Australia. Most of which were Directors of: Corporate Social Responsibility, Sustainability, Environment, Finance and Tax. The country with the largest number of respondents, 90 of the 650 was the US, trailing were Canada and the UK, both with 50.

The key outcomes regarding the way executives deal with this environmental issue are:

1. Reducing carbon emissions is a major concern for them, as 84% of executives think that, “climate change will change the way they do business in the next 2 to 3 years”. Companies that emit heavy pollutants have already invested in concrete measures to reduce their impact on the environment, and regularly report about it.

2. Businesses must be prepared about this future change: they could gain, “opportunities in terms of cost savings and a positive reputational advantage”. If companies don’t, they could suffer from a poor public image and lost market shares.

3. Governments have a strong influence on businesses’ practices, mainly through legislation. “Governments leadership is indispensable in combating climate change,” per the report. In fact, 44% of respondents hope that their governments will take, “primary responsibility for leading behavior changes”. In other words, the business community seems more supportive of governments’ actions regarding environmental issues than before and feel that governing bodies should serve as strong public examples.

4. On the other hand, businesses are also frustrated about the pace of international climate change negotiations. They deplore little and slow coordination on national and international levels. “Many executives also believe that current government policies are not sufficiently coherent or effective. Still, they remain ready to support policies that are consistent, clearly linked to saving the environment, and developed in consultation with the private sector”.

The main conclusion of this report is that executives are increasing their commitments to fight climate change. Even if they think they should not take the entire responsibility for “leading change”, they remain optimistic and keep looking for government initiatives to develop concrete policy tools and engage clear international negotiation. In conclusion, the business community and governments should work together to create, “smart environmental policies”, and combat sustainable issues.

{{LNK|More information about the survey|http://www.pwc.com/gx/en/appetite-for-change/index.jhtml }}


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