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WBCSD Launches Inclusive Business Challenge

The World Business Council for Sustainable Development has launched a new tool geared towards companies and their stakeholders, which will enable them to identify and implement models to profitably engage low-income populations. These models can engage populations at different levels: across companies’ value chains or by affordable products/services that meet their special needs.


This ingenious tool has shed light on the role of business and profitability while solving development issues. It also introduces the notion of inclusive business into a company’s strategy: it presents good practice examples and identifies risks and opportunities while developing such businesses via a simulation activity.



The tool, presented in a Power-Point pack format, is easy-to-use, adaptable, customizable, and available in 4 languages.


{{LNK|Document Details and User Guide on the World Business Council for Sustainable Development’s Website|http://www.wbcsd.org/plugins/DocSearch/details.asp?type=DocDet&ObjectId=MzgyMjA}}


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