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Business Week is a global source of business news that inspires leaders to turn ideas into action.
Corporate social responsibility (CSR) is a way of managing a business by considering the impact of activities on customers, suppliers, employees, shareholders, communities and other stakeholders, as well as the environment. CSR is linked to business goals, but there is debate about the genuineness of CSR. Studies have shown the improvement in recruiting, retention, brand differentiation, risk management among firms using CSR. Could CSR be leveraged to improve public health and health care?
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