Reducing use of fossil fuels.
The First Fully Recyclable PET Plastic Beverage Bottle. “The key difference between PlantBottle packaging and traditional PET plastic bottles is that instead of using petroleum and other fossil fuels to produce a key ingredient in the plastic, PlantBottle packaging uses materials that are up to 30% plants-based. In essence, we are trading fossil fuels for plant-based material without sacrificing performance or recyclability.”
“Our substitution of renewable plant-based material for fossil-based petroleum resources in making PlantBottle packaging provides for a reduction of potential carbon dioxide emissions associated with end-of-life destruction of the package as compared to a conventional 100% petroleum-based bottle, because some of the carbon atoms in PlantBottle packaging come from a renewable source, sugarcane, and emission of those carbon atoms would be offset by the next sugarcane crop’s use of carbon dioxide in the plant’s photosynthesis process. “
“Based on our activation of PlantBottle packaging through 2010 and comparing that activation to if we had instead used traditional 100% petroleum-based PET plastic bottles, we reduced the equivalent of 30,000 metric tons of carbon dioxide or an amount of oil equivalent to about 3 million gallons of gasoline.”
Find out more about Coca-Cola's sustainability practices on http://www.thecoca-colacompany.com/citizenship/index.html